British bath manufacturer, Cabuchon Bathforms, is launching 3D interactive models of some of its most popular deep soaking tubs and built-in baths.

The company’s recently launched Takara deep soaking tub is the first to be illustrated in this way.

Published on the company’s website, Cabuchon.com, the new 3D models allow specifiers and homeowners to get a clear sense of each bath’s shape and configuration – something that is not always easy when viewing static images alone.

Cabuchon Marketing Manager Jordan Petts explains the reasoning behind the decision: “For some time now, we’ve been conscious that photographs and drawings don’t always give a clear and complete picture of how each bath is laid out. Late last year, a customer called us to say that he’d been looking at one of our deep soaking tubs but couldn’t make sense of the internal view of the bath. To his eye, the seat looked to be lower than the footwell.

“With static images, it’s easy for these optical illusions to occur, but our new interactive 3D models resolve this. They allow visitors to turn the bath in any direction so they can see it from the side, from above, from beneath and from any oblique angle they choose. This sort of ‘virtual tour’ should make it much easier to get a sense of each bath’s shape and characteristics, and we’ll be rolling out further 3D models over the coming months.”

The roll-out will be gradual but, in the meantime, details of all Cabuchon baths, including photographs and technical data sheets, can be found on the company’s website.